Selina
Selina is a hospitality company that caters primarily to digital nomads, backpackers, and adventure travelers.
PROJECT & ROLE:
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Gut renvation of historic hotel in Miami’s MiMo district.
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Major update to guestrooms and public spaces, including subdivision of guestrooms to increase key count metric and updated kitchen equipment.
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Managed team handling design development and renovation to provide facelift to existing hotel, bringing it to brand standard.
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Worked hand-in-hand with local consultants to provide remediation work and get property online to be available to guests.
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Supervised design development, FF&E procurement efforts, and tenant improvement work conducted by landlord prior to brand possession of space.
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Negotiated landlord work letter and lease terms to get best deal possible for brand.
Selina Union Market / Washington, DC
Selina Catahoula / New Orleans, LA
Founded in 2015, Selina operates in a variety of locations worldwide, including cities, remote beaches, and jungle retreats. Beginning in 2019, Selina started to look toward expanding into the United States, and began to form a team to assist them in doing so.
Selina Gold Dust / Miami, FL
Selina Chicago / Chicago, IL